OBJECTIF  BUSINESS  WEB

My research strategy is very simple yet it must know what to look for and how to find relevant information.

For this, I'll give you some rules and tips:

The question of "How do I search ?"

2 prerequisites

To browse the Internet, two prerequisites are necessary before you even start looking:

 - You must have understood the mode of search tools to choose the tool better suited to the question,

 - Must have thought his research and take the time to define its research strategy to avoid distorting from the start the relevance of the results provided by the tool.

What steps to take:

1 - Mark the field of research by posing the question

What types of information do I want ?

This first step identifies several types of information and constrained in any case the user to specify his question, which is always helpful.

2 - Define the types of sources for satisfying

The definition of the types of information sought highlights the sources to offer: Site of the companies, registers, on which the user wants to obtain information, news sites, official sites, forums, mailing lists ...

3 - Select the search tools to query

When search pages, engines or metasearch engines (search engine that draws its information through several general search engines) are better suited.

A meta engine eliminates similar results; for example, if Google and Yahoo! return on the same two links, meta engine will display only once in the results list

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When it comes to search a site, the directory can afford to make a search.

A web directory, web directory, web directory and Internet directory is a web site offering a ranked list of websites.
The ranking is typically in a category tree, meant to cover all or part of the interests of the visitors. Each category contains:

  - subcategories concerning specific aspects of a given subject;

   - links to sites embellished with a description.

4 -Find the right keywords

Establish a list of descriptive words or expressions of the information sought

Using primary keywords or generic that define the area of ​​research when using a directory. These keywords are used to identify categories that cover different aspects of the problem.

With a search engine using more specific keywords (preferably using more keywords to refine the search)

There are keyword tools such as site "Abundance" Olivier Andrieu (www.audit.abondance.com "Tools / Site Audit" Outiref) the user specifies a two keywords relating to its application and then gets the keywords most often found in web pages that contain the words requested. *

Other tools provide with their results list, other words or related phrases (search engine Exalead (www.exalead.com) or KillerInfo (www.killerinfo.com)

 - Tips:

To search for a phrase or a name or a quote, coach search phrase in quotation marks with no space to search the entire expression, not the amount of words

For many searches, it is necessary to use more words to clarify the issue and reduce the number of irrelevant answers. But a petition launched with two terms is not interpreted the same way by all search engines.

Some consider that the presence of two keywords means that both must be in the page (a and b), and others consider it one OR the other is sought (a or b).

To solve this problem, just always use +. This symbol should be placed immediately before the word, with no space between the sign and the word, calling for the mandatory presence of the word in the selected pages. (Putting a + in front of each search word)

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The question of "what to look for ?"

It is very important to exercise a critical look at the results of research because there is no system of control or verification data on the internet.

Be careful with the reliability and quality of business opportunities and sites or web pages that you sélectionnez.Pour ensure their reliability, observe the address of the Web site (URL), look for the author's website (cf. . Home Site, site plan, summary), its status and motivations (preamble, introduction, presentation of the site ...) and locate the dates (publication and update dates, copyright ... ).

When you select a website, you should always ask yourself these three key questions to ensure the reliability of the information you utilisez.Les questions to ask:

➢ Who wrote that ?
➢ When?
➢ And for what purpose?

Numerous indicators let you know if a site is reliable and pertinent.Voici 3 main criteria to be considered in order of importance.Les major indexes to evaluate a site:

 1- Identification of the source Who ? - When ? - Or ?

 2 - Content Quality and processing information What ?

 3 - Other criteria: organization, presentation, navigation ... How ?

How to decrypt an Internet address ?

To read an Internet address (URL is very useful when evaluating a website or web page because the URL is a good indicator of the source of information.L'URL (Uniform Resource Locator) is the address of . Internet site or page on the Internet is made up of 5 elements: protocol+serveur+ répertoire+ fichier+ extension

 

 

 

 

 

 

 

 

 

 

 

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Some details on the elements of a site (server name):

- Www = On is on the World Wide Web
- Inhes.interieur.gouv = This is the domain name. Here we are on a corporate website: Ministry of Interior and the French in particular on the service INHES.
- En = suffix which gives an indication of the country of origin this is the France.Dans other cases, the suffix may give an indication of the nature of the site, the type of organization (commercial, associative , institutional.). org for example means non-commercial organization

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