News letter october 2016 by Lucas Goreta

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Development Status


The CT Band product is developed.

However, we had to overcome a difficulty, unexpected and bound to one of our subcontractors, which repulsed several months, delivery of electronic modules.

A priori, this delay did not pose many problems as other aspects (molds, injection tests, bonding leather etc.) were still in the development phase. At one point, it became critical. We, therefore, had to give notice to comply.

Following this notice, so we received the final modules and found 3 small errors related to the design of circuits. These errors do not prevent the operation of the bracelet but induced some potential difficulties ahead. Therefore, we initiated a corrective action.

The problem being solved today, the CT Band design is definitively closed, at least in this version knowing that we already have several versions in the works.

 

Production and logistics


Production 100% French ...

To date, the production line is up and we realize 100% in France (except for some high-end leathers which are themselves assembled in Switzerland).

Why produce 100% in France?

The advantages are many: ease of communication, rapid response, presence, quality monitoring, French Tech label and made in France, non-negligible advantages for products oriented "luxury and fashion."
The deadlines are short and adjust to demand more simply. Outside of lead times, which are also reduced the production site enables manufacturing of about 50,000 units per month (starting at 200 units per day, and rise up to 2500 units per day) . If orders exceed this threshold, it will be necessary to duplicate the production.

We hope to get the first modules of the production line by the end of this month, given that the rise in production poses few problems.

Our first deliveries targeted customers and the media (journalists) who expect the product. The bracelets will then be sent to our members.
 
 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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... As the logistics !


Logistics including: packaging, storage and shipping. It is centralized in the manufacturing plant.


Production and financing


This market is a market very large volumes, and we all hope to achieve and exceed everything we could hope for. Nevertheless, he is not here to produce 2000 or 10,000 parts, but several hundred thousand per year. This implies price negotiations, but also introduction of suitable financing supplies (which are in the millions of euros).

The financing of these items is done by bank loans. In this context, it is the BNP who accompanies us and who finances all supplies related commands (French and international).

Packaging

Two types of packaging have been designed.

The first packaging corresponds to the "standard" market, that is to say Boulanger type stores, Darty, Mood, Fnac, etc.
You can discover the packaging format below.
The final version will include an innovative visual, instead of the watch dial. We let you discover it for yourself in a few weeks ...

 

 

 

 

 

 

 

 

Packaging "Luxury", dedicated to watch shops / jewelers will have the following format:

 

 

 

 

 

 

 

 

 

 

 

 

Availability and outlets


In Europe :
The products will be available in the above outlets during the second half of November.
We also receive regular requests from watch manufacturers, medium and high-end, essentially Swiss, French and American. Deliveries for these customers to intervene earlier in December, and that in many areas of the world (Europe, USA and Asia).

In North America :
The presence at CES in Las Vegas already brings us great visibility in the US market, with 3 retailers including Walmart. Our US subsidiary will monitor and marketing for these.
Regarding watchmakers, they will be delivered, as indicated above, at the earliest in December.

Royalties


Royalties on direct sales to "manufacturers" will be automatically assigned based on their market share. For example, if a manufacturer sells half of its production to the United States, sales will be 50% US and 50% in Europe: royalties are then paid based.


Planning, calculation and payment of royalties

The module is so far being tested. It should be posted as soon as this weekend.

You can access your information on a forecast of 6 months. Indeed, most customers spend "program" command, with rates of monthly deliveries, revised based on sales and needs. It is this schedule will be displayed.

For information, "Amazon" does not work that way. This one has already registered more than 1,000 pre-orders: they will therefore already taken into account in the calculation.

The royalties of the month will be automatically transferred to your portfolio, and you can then ask for payment.

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